Insurance as an extra income stream
Paul Knox-Johnston, Sales & Marketing Manager (Marine), Haven Knox-Johnston
From a business owner’s perspective, insurance is normally seen as a cost, albeit an important one, to provide protection against the many risks faced during the course of day-to-day trading. However, insurance can also act as a source of revenue adding positively to a business’s profitability. Worth considering as we enter the quieter winter months.
Management Liability Insurance
James Nicholas, New Business Marine Account Executive, Haven Knox-Johnston
Buildings Insurance
James Nicholas, New Business Marine Account Executive, Haven Knox-Johnston
Are your buildings sums insured adequate?
Barrett, Corp and Harrington a Howden approved partner conducted 3,667 building surveys and identified 69% are underinsured in 2023. We highly recommend reviewing your policy regularly to make sure it will protect your property in the event of a claim.
Canal blockages and breaches
Paul Knox-Johnston, Sales & Marketing Manager (Marine), Haven Knox-Johnston
When it comes to canal blockages, most of us immediately think of a rather large containership firmly wedged into the bank of the Suez Canal with comparatively tiny excavators attempting to dig it free! However, despite the differences in scale, when it comes to protection and Indemnity (P&I) and business interruption (BI) insurance, comparisons can be drawn to canal blockages on the UK canal network.
Marine Trade Insurance - Avoiding Common Pitfalls
Paul Knox-Johnston, Sales & Marketing Manager (Marine), Haven Knox-Johnston
It goes without saying that making sure your insurance cover accurately reflects your business needs is critical. To help you avoid a costly oversight, we’ve put together a list of things to look out for:
Show me the Ropes
Do you know your multifil from your manila? Or a tipcat from a horseshoe? Waterways Network's Tony Jones visited Pete and Karen Flockhart at Tradline Rope & Fenders in Braunston.
Choosing onboard heating systems
Onboard heating systems should reflect a boatowner’s needs more than the preferences of the boatbuilder. Tony Jones discusses the multitude of options.
There’s so much to consider when choosing an onboard heating system that it can be difficult to know where to start. Whether you’re fitting out a new boat or renovating an old one, you’ll need to consider the pros and cons of each option if you’re going to make an informed choice.
Top Tips when Renewing your Marina Insurance Cover
Paul Knox-Johnston, Sales & Marketing Manager (Marine), Haven Knox-Johnston
We live in a world where the unexpected seems to have become more expected. Extreme weather patterns are occurring more frequently and criminal gangs are devising ever more devious methods of carrying out malicious actions.
Marine Trade insurance
Paul Knox-Johnston, Sales & Marketing Manager (Marine), Haven Knox-Johnston
Guiding your marine business to better cover
Running a successful business in the marine industry takes dedication, creativity, problem solving, long hours and mental fortitude. You have a lot on your plate before even thinking about insurance and that’s why it’s easy just to accept the annual renewal which lands in your inbox each year.
Diesel bug and fuel systems
What's bugging you?
As if dealing with the increasingly frequent problems caused by diesel bug wasn’t enough, there’s now a new set of challenges that engineers need to be aware of. Tony Jones finds out more.
Marketing
Peter Johns, Publisher of Waterways World
Going Promo
The fourth P of marketing – Promotion – is the one that most people think is Marketing. The term promotion covers any form of communication that is designed to inform the target audience of the merits of your product or service, and to persuade them to buy it from you. The principle is to make people: (a) aware of you and your products or services; and (b) attract and persuade them to buy from you in preference to your competitors.
Marketing
Peter Johns, Publisher of Waterways World
Importance of Place
Place in marketing traditionally looks at the distribution channels you use to get your Product to the final consumer. Do you sell direct to the consumer? Or to a retailer who sells to the consumer? Or perhaps to a wholesaler who sells to a retailer who sells to the consumer?
Marketing
Peter Johns, Publisher of Waterways World
Price Matters
In my last column, I introduced the four Ps of marketing – Product, Price, Place and Promotion – and argued that the single most important P is Product. Knowing what your product is, where it is positioned and that there is a market for it is crucial.
Marketing
Peter Johns, Publisher of Waterways World
Q: What is marketing? A: It’s all about the carrots
For many people marketing equates to advertising. But it is much more complicated than that. My first exposure to the concept of marketing was my university course on agricultural marketing. In the very first class the lecturer posed the question “What is the first marketing decision a carrot farmer makes?”. We were pretty flummoxed. His answer was “To grow carrots”.